Pop Secret is now the official popcorn of Disneyland and Walt Disney World

News was announced in a press release yesterday that Pop Secret brand popcorn will be the official popcorn of both Disneyland and Walt Disney World Resorts. Pop Secret is owned by Diamond Foods, Inc. and has been making this particular product since 1984. They indicate the agreement is a “long-term strategic alliance” between the two companies.

PopSecret_PrePopped_bags

Pop Secret is now the official sponsor of the Disney parks in the U.S.

There are a few other ancillary facts that are notable to Disneyland and Walt Disney World Resort guests. First, they will become the sponsor for the Fantasmic! Show at Disney’s Hollywood Studios in Orlando. However, they did not specifically indicate if they would also provide sponsorship to Fantasmic! at Disneyland.

Popcorn Cart near Matterhorn in Disneyland

Popcorn Cart near Matterhorn in Disneyland

Secondly, they also plan to sponsor “movie nights” that will be held at several Disney resort hotels. No details were given as to which hotels this special event will occur and whether or not it will be inclusive of both Disneyland and Walt Disney World hotel properties.

Movie nights at select Disney resorts hotels

Movie nights at select Disney resorts hotels

The final item of concern is the nutritional changes. One of the great things about the buttered popcorn at Disneyland and Walt Disney World is that it’s vegan friendly. Diamond Foods, Inc. has provided no details regarding this aspect.

Popcorn Cart Matterhorn Closeup

Popcorn Cart Matterhorn Closeup

In terms of the other nutritional information, that’s to be determined as well. Pop Secret offers a variety of styles ranging from “Homestyle” to “Extra Butter.” It’s unknown what will actually be supplied to the parks. Perhaps they will create a custom popcorn just for Disney? Furthermore, what about the caramel popcorn at Disney California Adventure park?  Are they going to continue providing both buttered and caramel versions?  Time will tell.

Popcorn Cart on Buena Vista Street in Disney California Adventure offers buttered and caramel popcorn. Will Pop Secret provide both flavors?

Popcorn Cart on Buena Vista Street in Disney California Adventure offers buttered and caramel popcorn. Will Pop Secret provide both flavors?

Are you looking forward to seeing Pop Secret as the official popcorn of the Disney parks? Let us know your thoughts in the comments below.

2 Thoughts on “Pop Secret is now the official popcorn of Disneyland and Walt Disney World

  1. Pingback: Halloween 2015 food merchandise at Disneyland & WDW

  2. Debbie on 2 July, 2016 at 12:30 am said:

    I’ve had Disneyland passes for almost 15 years now and have enjoyed their Orville Redenbacher popcorn as treat throughout this time. I’ve never heard of any complaints so I don’t feel the change was due to guests asking for a new brand. Change can be good, especially if it’s for the better, but like I said, I was completely happy and enjoyed the popcorn and saw no need to change. Hopefully they won’t trade Coke for Pepsi anytime soon…then they’d have my full attention! (;

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